Vintage orange tab levi jacket

We're always on the lookout for premium vintage Levi's. The most iconic of all denim brands, this bastion of American innovation and manufacturing remains a perennial vintage favourite. Student Discount. Gift Vouchers. Your bag is currently empty! Vintage Levi's We're always on the lookout for premium vintage Levi's.

The 20th Century was a time of immense change in the world of branding: logos and trademarks became the new form of communication in the modern world, and everyone from Nike and Calvin Klein to McDonalds and Apple were opting in. The Twentieth Century was ballsy and in your face and most logos, slogans and catch phrases that we are familiar with today were born during this pivotal time. We will explore how recent pop culture has inspired the opportunity for collaboration and iteration of this iconic symbol and how that has in fact strengthened its value rather than diluted it. As well as denoting innovation, it became a hallmark. In — just prior to the outbreak of war — one of the most discernible details of the five pocket jean was born: the Tab Device. It has been the focal point of advertising campaigns, the fascination of vintage collectors, has graced the front of album covers, and more than likely, the rear of any celebrity you can think of.

The famous red tab has graced the pocket of Levi's jeans since the earliest part of the 20th century. A different colored tab, however, does not necessarily mean vintage Levi's are counterfeit. Red and orange tabs both legitimately represent the Levi's trademark.

Their history is their own archive, and the inspiration of the hardworking men and women that the brand has equipped for the last years. Each season, their team pores through the archives with white-gloved hands, uncovering secrets of the past and bringing them back into the world through faithful reproductions. Notify me when this product is available:.